Marketing to Gen Z? Stop and "look at their parents” said experts 26-Mar-2024 By Kirsty Doolan The London-based market intelligence and trend forecasting agency The Future Laboratory has been studying the needs and attributes of various generations for its Now & Next 2024–2025 Report and revealed some new insights for brands...
Baby boomers looking for luxury with cosmetics in demand 07-Jul-2014 By Andrew MCDOUGALL Luxury cosmetics are behind only a luxury holiday and premium wines as luxury products or services that US baby boomers are targeting.